LEAN CANVAS

Deconstruct Your Big Idea on 1-Page

Business plans take too long to write, are seldom updated, and almost never read by others.

When you're going really fast and under conditions of extreme uncertainty, you need dynamic models, not static plans.

The Lean Canvas replaces long and boring business plans with a 1-page business model that takes 20 minutes to create and gets read.

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Lean Canvas

Lean Canvas is used by over a million people that span startups, universities, and large enterprises.

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What is a Lean Canvas?

Lean Canvas is a 1-page business plan template created by Ash Maurya that helps you deconstruct your idea into its key assumptions.

It is adapted from Alex Osterwalder's Business Model Canvas and optimized for Lean Startups. It replaces elaborate business plans with a single page business model.

Why Lean Canvas versus Business Model Canvas?